"The dream is to see our products on streets across the globe"
Worxsafe, part of Ramudden Global Products & Digital, specialises in developing smart, flexible and sustainable products to secure temporary work sites. Its core focus is continuous product development – in step with, or ideally ahead of, society’s evolving needs.
What do urban environments look like in different countries? What legal requirements apply to barriers in a given market? How does the security situation influence the need for protection? These are some of the questions considered by Pär Johansson, Managing Director of Worxsafe. He has worked with safety products for roadworks and infrastructure projects on an international scale for 20 years. Since 2023, the company has been part of Ramudden Global. “Having the support of an entire Group, with a dedicated division focused on products and digital solutions, gives us real leverage when it comes to bringing innovative products to even more markets,” says Pär Johansson. It is also about harnessing the power of digitalisation, as greater measurability and monitoring improve the performance of physical products.
Strengthened global innovation capability
Worxsafe develops its products with close attention to customer needs and a firm grasp of regulatory requirements. With support from the wider Group, they can now combine the practical expertise of depot staff with the technical skills of engineers. Looking ahead, local ambassadors are expected to play an important role.
The aim is to respond quickly to new needs, shorten lead times, use resources efficiently and bring new, safe products to market more rapidly.
“We want to pick the best from each market – in terms of both practices and products for urban environments. But you can’t just sit behind a desk – the key is to get out into the real world, see the environments and listen to those who will be using the products.”
What’s next?
Worxsafe is now seeing growing interest in easy-to-install products that offer safer installation for employees. In line with this, 2024 saw the launch of TORUN, a versatile city barrier based on a modular system. They are also receiving more requests for customised solutions – for example, to protect urban assets, secure various types of crossings, or safeguard sensitive energy facilities. This is a result of broader societal developments, where NATO membership in several of Worxsafe’s markets and a generally unstable global environment are driving demand for security solutions.
Circular solutions and industry influence
A key aspect of product development is to extend product life cycles and reduce the climate footprint – for example, by manufacturing products locally. Life cycle assessments are also proving valuable, particularly in public procurement, and are now available for the SVEA barrier. More such assessments are in the pipeline. Worxsafe is also exploring circular solutions, such as the flexible signage system made from recycled rubber recently developed for the US and Canada.
Beyond its own operations, Worxsafe is also active in steering the entire industry in the right direction. Pär Johansson notes that they serve as experts in several international organisations and standardisation committees.
“In Sweden, we have always had to adapt to stringent regulatory requirements. We are now seeing many other countries looking to us, inspired by the Swedish government’s Vision Zero. We’ve hosted a number of stakeholders, both private and public, who want to understand how we work to achieve this vision. You could say that both our safety expertise and our products are being exported.”